Rashida Abdulai, CEO of Strand Sahara, shares her thoughts on why investing in women-led businesses in Sub-Saharan Africa is a wise course of action.

FINANCING IS ONE OF THE MANY CHALLENGES FACING WOMEN-OWNED ENTERPRISES IN DEVELOPING ECONOMIES SUCH AS IN SUB-SAHARAN AFRICA. BUT THE GLOBAL PANDEMIC IS RE-FOCUSING THE ATTENTION OF POLICY MAKERS AND THE PRIVATE SECTOR ON WHY INVESTING IN WOMEN-LED ENTREPRENEURS IS A WISE COURSE OF ACTION. RASHIDAT ABDULAI, AN ENTREPRENEUR, LEGAL PRACTITIONER AND FOUNDER OF STRAND SAHARA INTERNATIONAL DISCUSSES THIS IN DETAIL.

#RashidatAbdulai #BoasonOmofaye #WomenLedBusinesses #WomenRunBusinesses

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